CHANEL UNVEILS NEW COCO NEIGE 2024-2025 CAMPAIGN SHOT BY JUERGEN TELLER

Chanel presents its latest Coco Neige 2024/25 campaign shot by the iconic Juergen teller at the 31 rue Cambon. Model Loli Bahia is dressed in the timeless codes and symbols of the Maison in the setting of Gabrielle Chanel’s apartment and her Art Deco staircase. Bahia’s nonchalance attitude is juxtaposed with the classic nature of the space and perfectly encapsulates the style of the winter sportswear.

The collection fuses the seasonal sportswear with a casual aesthetic inspired by the 1970s. Reflecting the House, Bahia wears a classic silhouette: a down jacket in technical fabric embellished with braid, a fine-knit sweater and a pair of white jeans fastened with a jewelled button. Sophistication is further carried through the trompe-l’oeil fabrics and a black corduroy jumpsuit.

Lounging on the floor, legs raised, Bahia sports a cashmere and silk ensemble accentuated with camellias like little stylised clouds. As the ultimate touch of elegance on the slopes, white and black skis and poles are signed with a double C. The winter collection is now available in boutiques.