IN CONVERSATION WITH OSHAMO

Interview by SAMO ŠAJN

oShamo, born in Lagos and now based in London, started his musical journey at 14, inspired by icons like Wizkid, Mr Eazi, and Burna Boy. In less than two years, his infectious melodies and captivating hooks have earned him over 10 million plays and 200,000 social media followers.

 

Can you tell us more about the creative process behind 'Osha-Piano' and how you managed to seamlessly fuse fuji, amapiano, and hip-hop elements in the track?

oSha-Piano was written and recorded few weeks after ‘life of the party’ went viral as I felt people deserve an extension of such a captivating outro (no shamo no party). Fuji has always been a part of my sound and life, because even whilst growing up in an Islamic environment, I also listened to a lot of fuji and gospel artists like Wasiu Ayinde and Yinka Ayefele. However, the fusing and merging of diverse sounds into one is what my main purpose is in the music scene. I want to reunite the world with my sound by birthing new genres that people wouldn’t have ever thought would work but actually does.

Your previous single, 'Life of the Party', went viral on TikTok. How has the success of that song influenced your approach to making and promoting your music?

When it comes to promotion of music, there’s is never a direct and guaranteed approach to make people interested in your music, But the success of life of the party steady boosts my confidence that if I was able to make that go viral then I can definitely push my other song till it goes viral as well.

 

'Osha-Piano' serves as the title track for your upcoming debut EP. Can you share some insights into what listeners can expect from the EP and how it represents your journey as an artist?

I’m actually going with a different name for the EP now, it’s called ‘First Of My Kind’. This EP has been so well crafted that everything is there. Whether it is if you want to know more about oShamo, my story, and my identity, or you want club anthems, or even a display of intelligence in my songwriting, everything is there and like I always say, this EP will tell.

 

Your music draws from a rich blend of genres and cultural influences. How do your Nigerian roots and your life in London shape your musical identity and creative output?

Having spent over half of my life in Nigeria in an environment where my culture presents itself at every opportunity (Agege), My identity/roots will always present itself wherever I step in this world, and in times like these, where I feel like the world is so divided, the only thing that can bring everyone together is music, hence my sound (merging different elements into one) to show the world how truly connected we are.

The track 'Osha-Piano' is described as a bold step in the afrobeats space. What challenges did you face in creating a unique sound, and how do you hope it will impact the genre?

People might not get concept of oSha-Piano now, nor what my other songs will represent, but in the awakening of a new generation, we’ve gotten to realise how boxed in our earlier creatives were in terms of making music called ‘afrobeats’. Every A-rated artist was on that wave, and no one was looking to peek outside the box and create something bigger than us as Africans, But things are definitely taking a new turn now. As we’ve figured that for us to tell our story and to make people accept us for who we are, we have to learn about everyone’s culture first, then find a way to merge both sounds that would sort of be like a middle ground that we would both cherish/understand, so there is no longer an “afrobeats space”, it is now something more, it is now something bigger.

 

With over 10 million plays online and a rapidly growing fan base, how do you stay grounded and focused on your artistic growth amid increasing popularity?

The streams are a validation of doing something right that seems to appeal to the audience. It's nice but the legacy is what I'm here to lay. Thinking long term, I’m in the studio everyday creating something that will forever create a new shift in momentum for the new era yet to come.

 

What message or feeling do you hope your audience takes away from 'Osha-Piano', and how do you see your music evolving in the future?

‘oSha-Piano’ is an introduction to oShamo and how complicated but beautifully merged my sound is. In the future, I see a bridge created from the afro genre to the rest of the world, where I’m holding a concert and every race is equally there, singing the songs straight from their heart even without knowing the lyrics - the beats/rhythm just resonate with them regardless of their individual cultures.

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