BELLA HADID RADIATES IN NEW CHOPARD ICE CUBE CAPSULE COLLECTION

Jewellery brand Chopard just launched a new Ice Cube capsule. The Haute Joaillerie collection is crafted from ethical 18-carat rose gold, which enhanced by a mirror polish, engages in a constant dialogue with light.

The cube is a central motif in the collection, and embodies everything geometric, with light magnified through all its reflective facets. It was first introduced in 1999 by Caroline Scheufele, Co-President and Art Director of Chopard, through a watch that sacrifices flashy extravagance to focus on shapes instead. Since then, the collection has evolved thanks to a combination of innovation and craftsmanship. 

For its campaign, supermodel Bella Hadid is captured by British fashion photographer and director Charlotte Wales in a radiant shoot. The jewellery pieces shine particularly bright in combination with Hadid’s captivating beauty and the skillful use of light creates a delicate ambiance that radiates the very essence of Chopard.