LOEWE LAUNCHES THE NEW PAULA’S IBIZA COLLECTION

LOEWE Paula’s Ibiza collection is inspired by Paula’s boutique, with the desire of being one with the environment. Each piece is caprured on the sand in Comporta, Portugal, by Gray Sorrenti, with the cast of talents including LOEWE Brand Ambassador musician GISELLE, as well as actors Sophie Wilde, Enzo Vogrincic, and Jamie Dornan. The images are energetic, with a vibrant colour palette, featuring landscapes and natural elements.

Paula’s Ibiza collection feels soft, playful, and flowing, with draped dresses and skirts in lightweight summer blends. The handwoven raffia bags featuring traditional techniques are a testament to LOEWE’s commitment to craftsmanship.

The Featherlight Puzzle is offered in a new mini version. Baskets, pockets, and pouches take inspiration from the garden with embroidered flowers and bees; handcrafted bag charms are imagined as vibrant flowers and bunches of glossy tomatoes, and bugs and blooms adorn jewel-like pins. Shoes come in a rainbow of hues and include the new Rio suede slipper with handcrafted raffia embroidery, and the Anagram slide, which also comes with a kitten heel.