BALENCIAGA PRESENTS A NEW ON-BRAND CAMPAIGN SHOT BY JUERGEN TELLER
Balenciaga presents its latest on-brand campaign captured by Juergen Teller, fittingly titled “This is a Balenciaga Campaign.” Accompanying the shoot, a video co-created by Teller and his wife Dovile reveals a light-hearted conversation between the two reflecting on their work and creative process.
The photos themselves channel Balenciaga to a T. Against a casual Parisian backdrop, the images star Olympic medalist pistol shooter Kim Ye-Ji, who went viral earlier this year, alongside singer Kim Petras, and models Romeo Beckham, Sua Lee, Khadim Sock, and Akolde Meen. They carry a wide range of Balenciaga bags, including the Hampton Carry All and the Rodeo Tote. The latter being a sleek addition to the line with a signature turn-lock closure, whilst the former is a spacious structured calf leather bag.
A series of still-life images additionally highlight Balenciaga accessories, from eyewear to jewellery, as well as footwear and the bags.